Books Strategy Meeting - 30th August 2011

We recently concluded the Books Strategy Meeting on 30th August 2011. The meeting started with a presentation by Ryan Cooper and was taken further by M. Gopinath followed by respective representatives of sales team. A lot of fruitful discussions were undertaken with emphasis on how to make way for Routledge's image as a serious textbook player in the India market. The team shared their status vis a vis business priorities for 2011. It ended with the quiz played by sales team about Routledge Classic organised by the marketing team.

Pakistan: From the Rhetoric of Democracy to the Rise of Militancy, Book Launch

We successfully launched Pakistan: From the Rhetoric of Democracy to the Rise of Militancy edited by Prof. Ravi Kalia in New Delhi on Tuesday, 23rd August 2011 at The India International Centre, Lodhi Road.

The event was attended by more than 50 people which included professors, academicians from history, political science & international relations, people from defence services, authors and friends. Dr. Farooq Abdullah, Union Minister of New & Renewable Energy, Government of India was the chief guest and released the book. The panel also consisted of Dr. Srinath Raghavan – Senior Fellow, Centre for Policy Research, New Delhi and Dr. Tahmina Rashid – Faculty of Arts & Design, University of Canberra, Australia.

57th All India Library Conference - ILA 2011

57th All India Library Conference -ILA 2011 took place at O. P. Jindal University, Sonipat, Haryana from July 21, 2011-July 23, 2011. Mr. Pradeep Jain Aditya, Hon’ble Minister of State for Rural Development, Government of India was the Chief Guest and inaugurated the event at Global Auditorium Academic Building T-1 Block First Floor). The theme of the conference was Development & Management of Public Libraries; Impact on Collection, Access and Delivery of Services; Marketing and Promotion of Public Library Services and Human Resources Management in Public Libraries. The conference aimed at Library professionals, particularly those working or having interest in public library services.

Other participants were Oxford University Press, Sage Publications, Cambridge. The Conference was attended by library and information science professionals, ICT and knowledge workers like content developers, web designers etc.,  Policy makers and government officials,  Educationists, Managing Director/CEO of various Telecom companies, Institute Directors, Professors Researcher, Librarians.

The conference was a successful and a wonderful experience. The customers were interested in receiving the regular updates about our new releases. Many of them left their contact details with us. As a result we have got a sustainable good database. We look forward to more challenging conferences in the future.

Innovation and Development, Journal launch – 28 June 2011 at India International Center (IIC)

T&F India was all geared up for its first journal launch that took place on 28 June 2011. The journal, Innovation and Development, has its base in Center for Development Studies, Thiruvannathapuram, Kerala, with Prof  KJ Joseph as the Editor-in-Chief.

The journal launch was planned around the International Seminar of Innovation, Sustainability and Development, organized by NISTAD, CDS, and STEPS that was being held from 28 to 30 June. This allowed us to invite the participants of the seminar to attend the journal launch as well.

The Chief Guest of this event was Mr Jairam Ramesh, Hon’ble Minister for Environment & Forests. The Chair for the event was Prof NR Madhava Menon, Dr S Radhakrishnan Chair, CDS & Member Governing Body. The other panelists were Prof GK Chadha, President SAARC University; Prof Deepak Nayyar, JNU & Former Vice Chancellor Delhi University; Prof Ashok Parthasarathi, Former Secretary to Govt of India & Professor JNU; Dr Parthsarathi Banerjee Director NISTADS; and Dr Rajeswari Raina, Scientist NISTADS.

Our focus at this launch was to invite a limited but relevant group of people. And with IIC announcing the journal launch on its notice board as well, we saw a good turnout with approximately 125 people who attended the launch.

We were happy to note that people had started coming in by 6:30 pm though the launch was scheduled to start at 7:00 pm. Once the Chief Guest, Mr. Jairam Ramesh came, he unveiled the journal almost immediately after everybody had settled in. At this point of time, only the panelists were given a copy of the journal each. The panelists spoke on what innovation and development meant to them in their areas of study and their expectations from the journal. They expressed their joy and expectations from this collaboration between CDS, Kerala, and Routledge and wished long and successful years to the journal.

Soon after the concluding remarks by the Chair, Mr Madhava Menon, all participants were invited to collect Informa World folders that contained a free copy of the journal, a flyer with information of the journal and a subscription form from the registration counter and proceed for cocktails and dinner.

During the cocktail and dinner, the T&F staff got to interact with some of the speakers and guests. Prof. KJ Joseph expressed his satisfaction at the way the event unraveled.

World Renewable Energy Technology Congress 2011

The World Renewable Energy Technology Congress 2011 took place at Le-Meridian, New Delhi from 21st - 23rd April 2011. The theme of the conference was to promote Renewable Energy: Global Technology Cooperation, Innovation and Investment. 

The stalls at the conference were very few but had a good mix of publisher, Green Power providers, Technologists etc. The Conference was attended by around 200 Technology Providers, Scientists, Government officials, Managing Director/CEO of various Telecom companies, Institute Directors, Professors

Researcher, Librarians.

 

Customers were very much interested towards the journals displayed at the stall. Most of them were more inclined towards journals than books. They were keen to know that Earthscan is now a part of Taylor & Francis Group. Most of them were interested to receive sample copy of the journals displayed there, so that they can recommend to the library. One of them also insisted in putting up a fair/stall at their university. Few of them were interested in receiving the catalogue of Journals, UK Originals and Indian re-prints in the form of soft copy.

 

The conference was a successful and a wonderful experience and it was over almost as soon as it started, or so it seemed. The customers were interested in receiving the regular updates about our new releases. Many of them left their contact details with us. As a result we have got a sustainable good database. We look forward to more challenging conferences in the future.