Tuesday, March 8, 2011

International Women's Day 2011

Taylor & Francis India celebrated the spirit of womenhood by celebrating the International Women's Day 2011, in office.......

The Message from the Managing Director:

To all the T&F Ladies,

International Women’s Day is many things – a cause for celebration, a reason to pause and re-evaluate, a remembrance, an inspiration, a time to honour loved and admired ones.

On behalf of Taylor & Francis India, I would like to take this opportunity to wish all the women colleagues working in the organization a very happy & worthwhile INTERNATIONAL WOMEN’S DAY 2011. More, because today the world celebrates the centenary of the Women’s Day.

I would like to reiterate again that your hard work and dedication to the organization is highly valued and I would like to thank you for your wholehearted efforts.

Please accept a small gesture of thanks from the organization on this special day, which is coming your way in sometime.

Have a great day ahead ladies,

Best wishes
Shammi




Hidden information in Famous logos


Amazon:

This logo doesn’t seem to hide much at first sight, but it gives you a little insight in the philosophy behind the brand. First of all, the yellow swoosh looks like a smile: Amazon.com want to have the best customer satisfaction. The swoosh also connects the letters a and z, meaning that this store has everything from a to z.

Fedex

This is probably one of the best known logos with a hidden meaning. If you look closely, you’ll see an arrow that’s formed by the letters E and x. This arrow symbolizes speed and precision, two major selling points of this company.



Continental

Continental is a manufacturer of tyres. You could actually see this in their logo, because the first two letters create a 3-dimensional tyre.




Toblerone

Toblerone is a chocolate-company from Bern, Switzerland. Bern is sometimes called ‘The City Of Bears’. They have incorporated this idea in the Toblerone logo, because if you look closely, you’ll see the silhouette of a bear.




Baskin Robbins

The old logo of Baskin Robbins had the number 31 with an arc above it. The new logo took this idea to the next level. The pink parts of the BR still form the number 31, a reference to the 31 flavors.


Sony Vaio

Sony Vaio is a well-known brand of laptops. But did you know that the name Vaio logo also had a hidden meaning? Well, the first two letters represent the basic analogue signal. The last two letters look like a 1 and 0, representing the digital signal.




Carrefour

Carrefour is one of the biggest European retailers, and it’s also French for “crossroads”. The logo symbolizes this word via two opposite arrows. They also added the first letter of the name, because if you look closely you’ll see the letter C in the negative space between the two arrows.




Unilever

Unilever is one of the biggest producers of food, beverages, cleaning agents and personal care products. They produce a huge amount of different products and they wanted to reflect this in their logo. Each part of the logo has a meaning. For example: the heart represents love, care and health - feeling good, a bird is a symbol of freedom. Relief from daily chores – getting more out of life.




Formula 1

At first, this logo might not make much sense. But if you look closely, you’ll see the number 1 in the negative space between the F and the red stripes. I also love how this logo communicates a feeling of speed.





Sun Microsystems

The Sun logo is one of the most famous ambigrams in the world. You can read the brand name in every direction; both horizontally and vertically. This logo was designed by professor Vaughan Pratt of the Stanford University.




NBC

The NBC (National Broadcasting Company) is one of the biggest American television networks. I think most of you have already seen the peacock in this logo. The peacock has 6 different tail feathers, referring to the six divisions at the time that this logo was created. The peacock’s head is flipped to the right to suggest it was looking forward, not back.



Monday, March 7, 2011

Taylor & Francis Exclusive Books Exhibition at Jamia Hamdard University

In the spectacular dome in Jamia Hamdard University where the word “Allah” was written a hundred times in Urdu, T&F group along with our distributor Kojo press successfully organized a Book Exhibition, Editorial & E-books Presentation from 28 February – 1 March 2011.


Inaugurated by the Honorable Vice-Chancellor of Jamia Hamdard University Dr. G. N. Qazi, in this two day event T&F not only showcased our books and Journals but also organised tea for all the professors and scholars that visited us.


We displayed more than 1500 books, covering subjects like Engineering, Mathematics, Culture, Life Sciences and much more. Presentations were made throughout the event, Routledge Editorial Presentation by Ms. Omita Goyal, Publishing Director. CRC Press Editorial Presentation by Dr. Gagandeep Singh, Commissioning Editor and Ms. Aastha Sharma, Commissioning Editor and Taylor & Francis e-books presentation by Mr. Ashwani Arora, Senior Sales Executive.

We also celebrated International Women’s Day by giving away cards to all the female students, professors and Scholars that visited us.



We ended the Exhibition by a prize draw (filled with Gourmet delicacies) which was won by a Mr. Abdu Sadik, Student of M.A. Islamic Studies. 






  
Vice-Chancellor of Jamia Hamdard University Dr. G. N. Qazi having a look at the displayed books


 Sonali and Disha attending to visitors

 Omita, quite pleased with arrangements




 Our New Distributor Kojo Press

 People filling the Prize Draw form

 Roma learning the new tricks of the trade



 Gagandeep and his beautiful Harneet with Gopi



 The Marketing Team in Action, Lovely Smiles :)



 Tea Time: Disha is eating her two samosas and Shafina is only clicking pictures!!! 

   Deep into discussion
 


International Conference on Digital Libraries and Knowledge Organization took place at Management Development Institute from 14-16 February 2011.











Taylor & Francis Group participated in the three day conference along with 15 other publishers. We showcased all our Journals and Online Resources Products covering vast subject areas of Science, Technology, Humany & Social Science.








 




The conference was attended by more than 300 researchers, scholars, professors and Librarians.  Held at the lush green garden at MDI with the drizzling rain it was a wonderful experience interacting with all attendees of the conference and taking their feedback.